Struggling Users are identified as those who have managed to accomplish at least one step from the set of steps outlined in the User Activation Funnel. These users, while showing initial engagement, might be facing challenges in progressing through the entire activation process.
Why Struggling Users: Recognizing and assisting struggling users is a cost-effective strategy compared to acquiring new users. By pinpointing users who face obstacles in completing the activation funnel, targeted support and guidance can be provided. Helping struggling users navigate through the remaining steps ensures a more comprehensive and satisfactory user experience. This approach contributes to user retention, loyalty, and the overall success of the product.
In Palzin Track > Metrics > Activation
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